Placement terms
The rules for buying a sponsorship placement on the cap. Written to be read, not to be survived.
Last updated 6 September 2026
The selling entity, a contact address and governing law are stated in section 10. This document is a working draft, not legal advice, and has not been reviewed by a lawyer.
1. What you are buying
You are buying the right to have a logo, wordmark or domain placed on one named position of one physical baseball cap, and for that cap to be worn in public, for the placement period. The positions are not equal and are not priced equally: front centre lists at $1,000, the strap at $250. You are not buying advertising inventory, guaranteed audience, or a fixed number of impressions.
2. How long a placement lasts
A placement has no expiry date. Your logo stays on the cap for the working life of that cap: there is nothing to renew and nothing that runs out. Application normally happens within five working days of a cleared payment, and the placement begins when the logo is physically applied, which will not be the day you pay.
A cap is a physical object and will not last forever. A placement ends when the cap is retired, meaning it is worn out, damaged or soiled beyond what cleaning fixes, and can no longer reasonably be worn in public. That is the only thing that ends a placement other than being outbid under section 3. Time alone does not end it.
Because the end date is not known in advance, two things are stated plainly. We decide when a cap is retired, and we will say so publicly when it happens rather than quietly stopping. And a retired cap does not entitle you to a refund of what you have paid, in whole or in part, however long or short the cap lasted.
3. Being outbid
This is the part most people do not read, so it is stated plainly.
- A position you hold can be taken from you, and by exactly one means: another brand paying double what you paid for it. It cannot be taken for the same money, or for a penny less than double.
- The price doubles every time, from what the current holder paid rather than from the list price. Front centre bought at $1,000 costs $2,000 to take, then $4,000, then $8,000, without limit.
- If you are outbid you are refunded what you paid, less the card processing fee on your own payment. That fee is the part the payment processor keeps when a charge is reversed; it is not retained by us, and it is typically around 3%. Nothing else is deducted.
- Your logo comes off at the next application cycle, not the instant the payment clears, so there is normally a short overlap during which the cap still carries it.
- You are told by email as soon as you are outbid, and you are free to take the position back by paying double in turn.
The refund is issued automatically to the card that paid, as soon as the takeover payment settles. If it cannot be issued automatically it is issued by hand; it is not conditional on you asking for it, and it is not affected by how long you held the position.
Bidding closes on 15 September 2026, at 23:59 UTC+3. After that moment a position that is held cannot be taken from you, at any price, and the doubling stops: what you hold on the closing date is yours for the life of the cap under section 2. Positions nobody has bought remain available after the date, but they can no longer be taken once bought. This is enforced by the checkout, not merely stated here.
4. Payment and refunds
How you pay
All payments are processed by Stripe in US dollars. We do not see or store your card details. Your bank may apply a currency conversion or cross-border fee that we neither set nor receive.
When you get a refund
- Before the logo is applied — full refund on request, no reason needed.
- If we decline your artwork under section 5 — full refund.
- If we fail to apply the placement within ten working days of cleared payment — full refund.
- If the cap is lost or destroyed and we do not replace it within ten working days — full refund.
- If another brand takes your position by paying double — refund of what you paid, less the card processing fee. See section 3.
When you do not
- After the logo is applied and worn, because you changed your mind.
- Because you changed your mind after the logo was applied. Being outbid is refunded under section 3; simply wanting out is not.
- Because the campaign did not produce the commercial result you hoped for. No outcome is promised anywhere on this site.
5. Artwork and conduct
You warrant that you own or are licensed to use the artwork you supply. We may decline or remove any placement that:
- infringes someone else's trade mark or copyright;
- is hateful, harassing, obscene, or targets a person or group;
- is deceptive, or impersonates another business;
- advertises something unlawful where the cap is worn;
- would place the wearer at risk.
If we decline before application you are refunded in full. If we remove a placement after application because of a breach of this section, you are not refunded.
6. What we actually promise
We commit to the following, and to nothing beyond it:
- Your logo will be applied to the position you bought.
- The cap will be worn in public on a regular basis during your placement period.
- Photographs showing the cap being worn will be published on this site.
- You will be told promptly if you are outbid.
We make no claim about impressions, reach, footfall, audience demographics, brand recall, or sales. Any figure of that kind that appears anywhere in our materials is labelled as an estimate, and estimates are not commitments.
7. Liability
Our total liability to you for any claim connected to a placement is limited to the amount you paid for that placement. We are not liable for indirect or consequential loss, including lost profits or lost goodwill. Nothing here limits liability that cannot be limited by law.
8. Your data
We store the company name, contact email, logo text and payment reference associated with your placement, for as long as needed to run the campaign and to meet accounting obligations. We do not sell it. Write to us to request a copy or deletion of your data; records we are legally required to retain will be kept and the rest removed.
9. Changes
We may change these terms for future placements. The terms that apply to a placement are the ones published when you paid, and this page is dated so you can check.
10. Who you are contracting with
Placements are sold by Introom, LLC, a limited liability company registered in the United States. Introom, LLC is the counterparty named on your receipt and on the Stripe payment page, and is the party responsible for delivering the placement described in these terms.
Notices, questions and refund requests: tumizipay@gmail.com.
Governing law
These terms are governed by the law of the United States and of the state in which Introom, LLC is registered. If you need that state named for a specific purpose, ask at tumizipay@gmail.com and it will be confirmed to you in writing.